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Please Click Here to Bookmark the White Beer Travels Home page, i.e. add it to your Favorites Please Click Here to Bookmark this White Beer Travels Authentic Trappist Product page October, 2005 Press Release on the use of the "Authentic Trappist Product" logo by the Bierbrouwerij De Koningshoeven, Eindhovenseweg 3, Berkel-Enschot, The Netherlands, the brewers of the "La Trappe" range of Trappist Beers, www.latrappe.nl, (Bookmark) De Koningshoeven Brewery is within the Cloisters of the Abdij Onze Lieve Vrouw van Koningshoeven Trappist Monastery, www.koningshoeven.nl, (Bookmark) This White Beer Travel Web page presents a press release on the use of the "Authentic Trappist Product" logo by The Netherlands' only Trappist Brewery: Bierbrouwerij De Koningshoeven, in Berkel-Enschot, near Tilburg, in the Province of North Brabant (Noord-Brabant). Information is provided below, after the press release, on the International Trappist Association. De Koningshoeven Brewery and the Abdij O.L.V. Koningshoeven are covered by a White Beer Travels Web page, which can be reached by clicking here. In 1999, the brewery removed the Authentic Trappist Product logo from its La Trappe range of beers. This followed their decision to allow the Dutch brewery, Bavaria (www.bavaria.nl), to become involved in the brewery within the Koningshoeven Monastery. However, at a meeting in Brussels, on the 9th of September, 2005, the International Trappist Association (Internationale Vereniging Trappist, Association Internationale Trappist), www.trappist.be, agreed that the logo should be reinstated for the La Trappe range of beers from De Koningshoeven. A press release in Dutch, issued by the Association appears on the Abdij O.L.V. Koningshoeven's website; click here to see it. The following is the English version of the press release, issued by the International Trappist Association: Official Press Release The International Trappist Association (I.T.A.) announces that it grants the "Authentic Trappist Product" logo to all "La Trappe" beers (see footnote below) produced in the Koningshoeven Brewery by the monks of Koningshoeven Abbey in Berkel-Enschot (Tilburg, The Netherlands). In 1999, the I.T.A. had withdrawn its logo for all the La Trappe beers after the agreement concluded by Koningshoeven Abbey with Bavaria B.V.. The Association considered the situation so confused that it could not guarantee the authentic provenance of beers bearing the name of "La Trappe." Consequently, Koningshoeven Abbey had ceased to use the logo. To satisfy the logo criteria, Koningshoeven Abbey recently revised its cooperation agreement with Koningshoeven Brewery (a subsidiary of Bavaria B.V.): In this new agreement, the position of the monks resulted in the Trappist provenance of "La Trappe" beers being strengthened and guaranteed. Further to an independent survey conducted in the name of the International Trappist Association (I.T.A.) and Koningshoeven Abbey, the I.T.A. now believes that "La Trappe" beers meet the criteria for the logo. "La Trappe" beers are produced exclusively within a part of the monastery walls, where the Koningshoeven Brewery is a tenant of the abbey. In its capacity of owner, Koningshoeven Abbey decides about the use of the buildings. As regards production – the management, quality, advertising and financing methods applied to make the "La Trappe" beers, the Koningshoeven Brewery operates completely under the control and to the instruction of the monks of Koningshoeven Abbey. The Koningshoeven Brewery (Bavaria B.V.) is only an executive authority. The members of the monastic community work a few hours a day in the brewery. The revenues generated by the La Trappe beers enable the monks to meet the needs for their subsistence, to help their foundations in Indonesia and Kenya and to follow other social objectives. Both the International Trappist Association and the monks of Koningshoeven Abbey are delighted that the confusion over the name, which had lasted for years, is now over. Footnote: "La Trappe" can be enjoyed as a blond ale (Blond), double (Dubbel), triple (Tripel), quadruple (Quadruppel), white (Witte Trappist ) and "Bockbier". In the USA and Canada , "La Trappe" is marketed as "Koningshoeven Trappist Ale." End of Official Press Release from the I.T.A. The International Trappist Association The International Trappist Association was formed in the early 1990s. There are a hundred plus Trappist Monasteries (Male and Female) throughout the world, all of whom are eligible to become members of the In Association and attend its meetings. However, as there are costs involved in being a member (subscriptions and the cost of travelling to meetings, etc), only those who sell products beyond a local level, whether it be beer or jam or cheese or whatever, can financially justify becoming members. These members, of course, include all the Trappist Monasteries in the whole world that produce Trappist Beer; there are six are in Belgium and one is in The Netherlands, see the list of the Belgian ones below, the Dutch one already having been mentioned from the top of this Web page. There are around twelve members in total, the others being: Tegelen, Lilbosch and Sion, in The Netherlands; Brialemont, Clairefontaine and Soleilmont (three Trappist Nunneries in Belgium); and Mariawald and Maria Frieden, in Germany. In essence, the aim of the International Trappist Association is to ensure that whoever uses the word "Trappist", in particular "Authentic Trappist Product" on a product, be it beer or a bottle of jam, means that certain conditions are being adhered to, i.e. the use of the "Authentic Trappist Product" logo certifies that the product is produced within the walls (or directly in the neighbourhood of the walls) of a monastery, that the monks or nuns in the monastery are responsible for the product's production, and that surplus profit over that needed to run the monastery is used for charitable purposes and/or for the needs of other Trappist monasteries. The current Chairperson of the International Trappist Association is the Mother Abbess of the Abbaye Notre-Dame de Clairfontaine, near Bouillon, in the Belgian Province of Luxembourg. The Six Belgian Trappist Monasteries/Breweries These are:
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